Ben 10 Alien Force LEGO Coming in 2010

Ben_10_Alien_Force Cartoon Network and LEGO have announced a partnership with an intenet to produce LEGO toys based on Ben 10: Alien Force.

It’s like they’re making this specifically for Carter. He’s been gung ho on LEGO for a while, but I’ve been holding off. They’re still too small. Secondly, he’s obsessed with Ben 10, which I can understand. Ben 10 is an inherently cool concept and it’s been executed very well. Perfect for kids his age and older.

Here’s the full info from Cartoon Network and LEGO. With this being released now, I’m guessing we might see a preview next week at San Diego Comic Con.

Cartoon Network Enterprises (CNE) and The LEGO Group today announced a global agreement that adds the Ben 10 franchise to the world’s leading construction toy manufacturer’s portfolio of only the best licenses in construction toy form.   The deal marks the first time the two companies have partnered on product development, and will bring Cartoon Network’s global sensation boy brand to life in a full line of construction toys based on the popular Ben 10 Alien Force adventures.
Featuring never-before-seen LEGO® elements and a new twist on the LEGO building system, LEGO Ben 10 Alien Force is sure to bring novelty and excitement to the construction toy category and provide a dynamic way to engage consumers in the core propositions of transformation and action for which the Ben 10 property is known.

“Over the past four years, Ben 10 has established itself as a global brand that continues to expand and thrive in different categories and markets,” said Christina Miller, vice president, Cartoon Network Enterprises. “Expanding this relationship with LEGO, the leading construction toy brand, is an exciting opportunity for Ben 10 that will continue to build towards years of future success at retail.”

”We’re thrilled to expand our very successful partnership with Cartoon Network to now include licensing and product development,” said Jill Wilfert, vice president of licensing and entertainment for LEGO Group. “There is such a natural synergy between fans of the LEGO brand and the loyal audience that Cartoon Network engages, and Ben 10 Alien Force is the perfect property on which to base a new way to build and play with LEGO elements.”

The LEGO Ben 10 Alien Force line is scheduled to launch in the construction toy aisles in the U.S. in spring 2010, and will roll out in additional territories thereafter.

As one of the top-rated Cartoon Network original series for boys since debuting in April 2008, Ben 10 Alien Force is the latest chapter in the continuing Ben 10 saga and picks up the story five years later when 15-year-old Ben Tennyson chooses to once again put on the OMNITRIX and discovers that he can transform him into 10 all new aliens. Joined by his super-powered cousin Gwen Tennyson and his equally powerful former enemy Kevin Levin, Ben is on a mission to find and save his missing Grandpa Max by defeating the evil DNALIENS, a powerful alien race intent on destroying the galaxy, starting with planet Earth.

The first-ever CNE licensed product in the LEGO portfolio builds upon an existing and powerful relationship between the toymaker and Cartoon Network. Most recently, they partnered to promote the LEGO CITY Building Competition via on-air promos driving children to the LEGO CITY website (http://city.LEGO.com) to build and submit their creations for a chance to star in an upcoming LEGO CITY initiative.  In October 2008, Cartoon Network featured an exclusive BIONICLE® on-air video and an exclusive online game at CartoonNetwork.com to promote the toy line at the start of the holiday shopping season. LEGO Group has also premiered two exclusive mini movies – LEGO Indiana Jones™ and the Raiders of the Lost Brick and STAR WARS™ Revenge of the Brick – as commercial events on the network while also creating custom games on CartoonNetwork.com, all supported by on-air promos.

allaboutduncan is really Phillip Duncan and he's been reading comic books as long as he can remember (with memories of Marvel's Godzilla and Shogun Warriors being the first).A web developer by profession, he decided to act upon a long gestating idea and create the site your reading now. Teaming up with his friend (who happened to have the perfect domain name) they revised the former Superheroes-R-Us site into what it is now.

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4 Responses to “Ben 10 Alien Force LEGO Coming in 2010”

  1. My 8 year old seen a comercial about Ben 10.He kinda ignored it utill he heard it was going to be in lego form. Now he has to have it for Christmas. He’ll be disappointed to know it does’nt come out untill next year.
    Looking forward to play,
    NoahB-moo

  2. Picked up most of the characters at my local Wallyworld today(Houston,Tx.)! Lucky me. Not you!!

  3. Do not buy them. They are incredibly low quality, they are the absolute biggest bionicle knockoffs I’ve ever seen, and I can’t believe they’re selling for 17.00 friggin bucks!

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